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Web Apps

Innovid – Web Service for Video Advertising

Innovid, a video advertising startup, it develops an interactive pre-roll advertising product, called iRoll, that allows advertisers to turn any existing pre-roll video ad into an interactive one. And users are encouraged to click and perform mouse gestures with the interactive ads […]

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Web Apps

TicTacTi – Online Video Advertising System

TicTacTi, offers an In-Video Advertising System that enables users thereof to upload, manage and monetize advertisements and other content to which the users of the video content shall be exposed , which System is then used by entities such as publishers, advertisers and media providers […]

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Google

Google Patent for Ringback Advertising

A patent application called “Ringback Advertising” is assigned to Google, which seems to be Google’s plans to monetize Google Voice service by play ads while a call is dialing or placed on hold. It describes a system for delivering ads to any sort of phone system, including IP, cellular, or landline phones. The idea is to place software somewhere within the flow of telephony data that can identify when a given call is not active, then request audio ads for delivery during that time. […]

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Mobile News

‘Condom a Cappella’ Ringtone

Imagine a phone going off at a wedding reception and the mobile ringtone has the unlikely chant of “condom, condom”. Imagine the consternation of the person who holds the phone because it’s not really his […]