ASUS Eee Pad Transformer Prime Android Tablet – Price Rs. 49999 in India

Asus LogoASUS Technology has unveiled its long anticipated Eee Pad Transformer Prime, paired and primed to Perfection, powered by NVIDIA Tegra 3. The first tablet to use the NVIDIA Tegra 3 Quad-Core CPU, the Transformer Prime browses the web and plays 1080p HD video at blazing speeds. The Eee Pad Transformer Prime will be available in India at a price point of MRP Rs 49999/-.

The impressive Eee Pad Transformer Prime is available with 10.1″ WXGA Glare (LED), focusing on user experience and aesthetics more than the previous offering. To develop this state of the art product, ASUS development team focused on four key incredible principles that guided the development team during the designing phase of Transformer Prime. The metallic spun finish on the ultra-slim and light Transformer Prime sets a new benchmark in the art of tablet design. Only 8.3 mm thin and 586g light, the Transformer Prime re-defines the rule of the mobile life, making it expedient to carry and transport.


The Tegra 3 also empowers the Transformer Prime to deliver a gaming experience comparable to that of a game console. Tegra 3 enables up to 61 percent lower power consumption. This translates into an industry-leading 12 hours of battery life for HD video playback. The snappier response time and better multi-tasking performance make the Transformer Prime a true mobile entertainment powerhouse.

The Transformer Prime is equipped with the most advanced CMOS sensor and a large aperture design to ensure sufficient light exposure and the ability to defocus the background and put emphasis on the object, making your photos bright and clear. With the high speed auto-focus and color enhancement design, the Transformer Prime can capture a clear and vivid image.

The Transformer Prime offers a choice to enjoy both notebook mode and tablet mode with the optional mobile dock. The mobile dock offers a full QWERTY keyboard with touchpad and USB port, while also extending battery life to an incredible 18 hours for all day computing on the go. The Battery life is measured under power saving mode, playing 720p video playback and Brightness of 60nits, default volume with headphones.

Transformer Prime comes with Android Honeycomb 3.2 Operating System, which can be free upgraded to Android 4.0 Ice Cream Sandwich; it is a revolutionary operating system specially designed and optimized for tablets, and enables users a full web experience for on-the-go web browsing, communicating and casual computing. Supporting Adobe Flash and the ever growing Android Market, entertainment is a finger swipe away. The convenient ASUS Launcher also allows users to easily launch software, manage content and access online services and connect devices with a few simple taps.

When traveling for an extended amount of time, with ASUS exclusive technology – Power Saving Mode, users can turn on “Power Saving Mode” to extend the battery life even more. It further facilitates with Ultra-wide 178⁰ viewing angle and ultra bright Super IPS+ panel protected by scratch resistant Corning Gorilla Glass, MicroSD Card Reader, Micro HDMI port and 8G life time ASUS Web storage space for easy sharing & expandability and 8MP rear auto-focus camera with LED flash, back-illuminated CMOS sensor and large aperture design to clearly capture every moment.

Tuned by the ASUS Golden ears team, audio on the Transformer Prime is delivered with the most precise processing protocols and codecs, superior speaker construction and large resonance chambers for unforgettable audio enjoyment. It facilitates playing games beyond the tablet boundary and provides maximum 3D performance with advanced water effects, realistic textures and material display, motion blur effects, camera splash effects and all kinds of new 3D effects have been added to the Transformer Prime. It offers superb 3D graphics performance previously unseen on a tablet. Over 500,000 apps are available on the Android Market to compliment your tablet experience. You also have access to various social networks such as Facebook and Twitter.

Alex Huang, Managing Director, Systems Business Group, ASUS Technology Pvt Ltd (India) said:

“The new offering distinguishes itself from the sea of tablets with its aggressive pricing and an optional accessory that easily transforms it into a notebook. The preface of ASUS Transformer Prime is a vivid proof of fundamental transformation that tablets are ushering in the personal computing space. It is packed with the security, responsiveness, and other exciting features, that deliver on the promise of being prime and to offer the most complete and satisfying computing experience”.

Mr. Vishal Dhupar, Managing Director, NVIDIA, Asia-South said:

“Powered to deliver a complete multimedia experience in the palm of your hands, the Asus Transformer Prime redefines mobile computing. Users of the ASUS Transformer Prime will be able to enjoy stunning graphics performance and an amazing battery life with NVIDIA’s Tegra 3 quad-core processor. The power of Tegra 3, thus, helps the ASUS Transformer Prime offer a clearly differentiated value proposition to consumer and will truly ‘transform’ the way users consume and create content. With changing lifestyles and growing need to be connected on the go, ASUS has brought to the fore a truly path-breaking device. We are happy to have partnered with ASUS with our Tegra 3 quad-core processor to bring this revolutionary new gadget to Indian consumers” .

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