Airtel Digital TV has partnered with content distribution firm Shemaroo to launch its new interactive service iDarshan, which enable customers to view Live Aarti from the four shrines – Tirupati, Vaishno Devi, Golden Temple and Shirdi.
Airtel digital TV finds that Astrology, Bollywood, Cricket and Divine are the categories that were quite sought after.
iDarshan enables you to get in touch with your spiritual side. Get access to prayers directly from the shrines, and view programs on Ishwar Bhakti, Devi Maa and Sai Baba Bhajans, and Gurbani. Also get to visit Shirdi, the spiritual abode of Sai Baba.
Apart from Live Aartis every morning and evening, the interactive channel would also show devotional movies and songs, debates, discussions, pravachans, satsangs, discourses, travel episodes from shrines across the country and pilgrimage information.
Airtel Digital TV has also launched another interactive channel – iGoodlife. iGoodlife offers interactive programs on the best of fitness routines, recipes to pamper your taste buds, home and family tips, and innovative tips for a swanky new lifestyle. Press iTV on your remote to reach iGoodlife.