Vodafone India is launching Go BBM, a new BlackBerry service plan for its prepaid and postpaid customers. The new plan, which will be commercially launched next week, will offer unlimited access to BlackBerry Messenger Services (BBM) at Rs 5 per day for prepaid users and Rs 129 per month for postpaid subscribers.
As a part of the introductory offer, subscribers who purchase the BlackBerry Curve 8520 and BlackBerry Curve 9300 smartphones till February 2012 will be able to avail of a one-year unlimited access to BBM services from date of purchase.
BlackBerry Messenger is an instant messaging app just for BlackBerry smartphone owners. BBM lets you communicate in real time with people who matter most with features like confirmation when message have been delivered and read, and the ability to send pictures, videos, voice notes, files and more.
Vodafone India chief marketing officer Kumar Ramanathan said:
“We consistently strive to come up with innovative products and services that not only offers convenience but also value. The Go BBM plan aims to extend the BBM service to our customers across segments at affordable prices. BBM is a powerful and popular service used by a significant segment of our customers to stay connected and we are confident that this service will gain further popularity with this new plan.”
Research In Motion India managing director Sunil Dutt, said:
“We are happy to partner Vodafone to offer rich communications features of BBM in an affordable service plan to customers in India. Go BBM service plan from Vodafone is an attractive offering that will enable more users to opt for BlackBerry smartphones and service as per their preferences.”