Google AdSense Pays 68% of the Revenue Collected from Advertisers
AdSense for content publishers earn a 68% revenue share worldwide. This means, Google pays 68% of the revenue that they collect from advertisers for AdSense for content ads that appear on your sites, worldwide. The remaining portion reflects Google’s costs for continued investment in AdSense. AdSense for search partners are paid 51% revenue share, worldwide, for the search ads that appear through their implementations. […]