LG and NatGeo to Create 3D Image and Video Content with Optimus 3D

LG LogoLG Electronics  is collaborating with National Geographic Assignment photographers to create the first 3D image and video content in its history. The material will be shot entirely with the LG Optimus 3D, the world’s first glasses-free full 3D smartphone with the Tri-dual architecture.

LG Optimus 3D’s advanced technology features, such as video stabilization and misalignment correction functions, allow the National Geographic Assignment photographers to easily capture high-definition 3D content in a variety of locations. National Geographic is recognized for its work with award-winning photojournalists and comprehensive collection of photographs. National Geographic Assignment selected six staff artists from around the globe to capture images with the smartphone.

[advt]The elite roster of photojournalists — comprised of four photographers and two videographers — will have their work exhibited at IFA, Europe’s largest trade show for consumer electronics and home appliances in Berlin, Germany from September 2-7, 2011.

Dr. Jong-seok Park, President and CEO of LG Electronics Mobile Communications Company said:

“For over a century, National Geographic has been the preeminent institution for worldclass wildlife, landscape, travel and lifestyle photography. To have six of National Geographic’s photographers showcase the power of Optimus 3D’s imaging capabilities is a true honor and a significant moment in the acceptance of 3D technology in a portable device such as a smartphone.”

Maura Mulvihill, Vice President at National Geographic Image Collection, Sales and Assignment said:

“National Geographic photographers have been at the forefront of bringing awardwinning visuals to our publications. We are very excited to work with LG to take advantage of the latest developments in 3D content creation. By putting the LG Optimus 3D in these artists’ hands, they will be able to truly show their world as they see it — in full 3D.”

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